Recruitment Resources (Boy Scouts of America)
Resources to Assist Volunteers of the Boy Scouts of America with their unit recruitment:
Unit Recruiter
- Recruitment Team
- Annual Recruitment Plan
- Important Recruitment Supplies -
- Prepare Unit One-Sheet - one-page flyer about the unit, important contacts, annual calendar of events and unit goals (Ie "have fun").
- Stack of Scout Interest Cards -
- Stack of Adult Applications -
- Stack of Youth Applications -
- Stack of Boys Life Samples -
Unit New Member Coordinator
General Recruiting Tips
3) Invite A Friend: By far the single most effective recruitment tool is a word of month referral youth-to-youth or parent-to-parent. Scouting holds weekly, monthly annual activities that are fun. All activity announcements sent to families by phone, mail, flyer, text, etc should always carry a note to Invite a Friend.
3.1) Visitor Attendance Log: Each unit should keep a visitor attendance log. Some units may award a year end prize or family membership discount to the top 1-3 recruiters of the year.
3.2) Pass-A-Long Card: A simple 3x5 type invite card. Front side is a colorful invite and the backside has contact information for the troop, troop website, BeAScout.org, etc. (See example to the right.)
4) BeAScout.org: Every Scout unit should check their listing here periodically.